Tag: email marketing

When Social Media Turns Against You: The Danica Erard Story and Why You Need a Website and Email List

In recent weeks, Danica Erard, an acclaimed hat designer whose work has been worn by celebrities and showcased at major events, found herself in a shocking situation. Meta’s new AI system flagged her content as inappropriate, completely wrongly, resulting in restrictions on her account and a sudden hit to her brand visibility.

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Lead Magnets That Actually Work: How to Attract More Customers with Free Value

If you're trying to grow your service-based business online, you've probably heard the term lead magnet before. But what exactly is it--and why does everyone say you need one?

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Why You Should Stop Using @gmail.com for Your Business Email

Still using a Gmail for your business? Here's why a branded email makes you look more professional -- and how to get one quickly and affordably.

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Featured Business Tip: Power Washing

Email marketing can be a powerful tool for a power washing business. It allows you to stay connected with your customers, promote your services, and encourage repeat business. By sending regular emails, you can remind customers of your services, offer promotions or discounts, and keep your business top of mind.

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How to Know if your Investment Into Email Marketing Will Work

Concerned about the ROI of your email marketing investment? When done correctly, there's no need to worry about its effectiveness.

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Email Newsletters Bring Loyal Customers

Email newsletters provide a platform to engage with your customers and keep them informed about your latest offerings, tips, and promotions. This helps in building a stronger relationship with your customers.

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Following up with your customers is crucial...

For service-based businesses, following up with past clients helps maintain a strong client-business relationship, increasing the likelihood that they'll return for another service/session.

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